Add GIFs to your cold email campaign in lemlist

Updated on October 17, 2024

Table of contents

I - How to add GIFs in lemlist:
a. To add a GIF via URL:
b. Adding personalized GIFs for each lead:

Adding GIFs to your cold emails can help you grab attention quickly. They make your content more engaging and help your message stand out in busy inboxes.

A well-chosen GIF can show emotion, highlight your brand’s personality, and create a more personal connection with your audience. GIFs are also great for demonstrating a product or idea in a way that’s easier to understand than plain text or images.

When used the right way, GIFs can boost engagement, increase click-through rates, and get more replies. Just make sure the GIF is relevant and supports your message, so it doesn’t confuse or distract the recipient.

How to add GIFs in lemlist:

Go to your campaign.

Open the sequence.

Click the ⋮ icon.

Select add image.

Make sure the file is saved as a .gif format.

Drag and drop the GIF into the window

Ensure the GIF is no larger than 1200px in height or width.

To add a GIF via URL:

Click on the URL option.

Paste the GIF link.

Adding personalized GIFs for each lead:

If uploading leads via CSV, create a column for GIFs.

Add GIF links for each lead in that column.

After uploading the CSV, select the option to find the GIF variable (it will match the column name you used in the CSV).

Now your leads will see their personalized GIFs in the emails you send.

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Add GIFs to your cold email campaign in lemlist

How to add GIFs in lemlist:

To add a GIF via URL:

Adding personalized GIFs for each lead:

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