Manager
Direct Outreach
FOR
Sales teams

Cold Email Template to create a fun follow-up email

36
New contacts reached
67
%
Open Rate
33
%
Reply rate
12
meetings booked

Why it works

Nobody likes to see recycled first emails. It's way too generic, especially if the person already read the first email, but didn't reply. By using a funny GIF and a tiny bit of humor you can positively influence your reply rate and sound more human.

It’s not a magic pill, but believe us - it’s never a bad idea to evoke emotions. They help to build relationships and based on our reply rate for this email that is 33%, we are right ;)

Duplicate this campaign
Mihaela Cicvaric
Content Marketing Manager @lemlist
WEBSITE
https://www.lemlist.com
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