_lemlist_vs Vocus Alternative

Vocus offers simple pricing plans, and offers transparency and simplicity in their products, which make it a solid choice for your email outreach. However, it is limited to only email, so if you want to go for a multichannel approach with advanced personalization, email warmup, and many more features, perhaps you should take a look at lemlist.

Personalization

In order for a cold email software to be useful it must offer solid personalization features.

Vocus and lemlist both have extensive personalization features. Vocus allows for text personalization by using variables in your emails. What makes Vocus a good tool is the fact that you can also add personalized PowerPoints and images for each lead.

With lemlist, on the other hand, there are far more personalization options. For your personalized text, include liquid syntax to make your messages standout.

Although high level text personalization is a great way to increase engagement with your leads, we know you can do better. So that-s why with lemlist you can include completely customized images and videos in your emails, or add links to personalized and dynamic landing pages, such as your lemcal calendar.

If you’re going with a LinkedIn approach, the best way to go is to include personalized voice messages. Your lead will know they’re being contacted by an actual person and will drive engagement.

Multichannel outreach

Reaching your leads in the channel they use the most increases your chances of them seeing and responding to your message. This is difficult if you’re only able to send cold emails in your outreach efforts, which is what happens with Vocus.

Son instead, consider going for a multichannel approach, such as with lemlsit. Create custom workflows to add emails steps, LinkedIn steps, including profile visits, invitations, messages, voice messages and manual tasks, and cold calling with Aircall and Ringover.

With multichannel outreach, a major downside is that you get messages in several different inboxes causing missed messages or delays. For this reason, lemlist has implemented the Unified Inbox so you can have all your interactions with each lead gathered in a centralized inbox.

Lead generation

As opposed to Vocus, lemlist allows you to find, enrich, and engage with your leads all from the same platform, making it a much more comprehensive alternative.

You can catch your leads in several different ways within lemlist.

• Chrome extension

The lemlist Chrome extension allows you to scrape leads’ information and enrich them directly with the extension before pushing them to a campaign. You can even scrape 100 leads’ emails and phone numbers for free.

Simply conduct your research on LinkedIn or Sales Navigator to build your list.

• B2B lead database

lemlist’s +450 lead database offers an extensive amount of filters such as tenure, technology, location, recent fundings, etc. so you can narrow your search down to your ideal customer profile.

From the database, get your leads’ verified information and push them to your desired lemlist campaign.

• Email Finder and Verifier

Once you’ve gathered your leads- contact information, you-ll want to make sure that you’ve got the correct data so you don’t bump into deliverability issues.

With the Email Finder and Verifier, you can upload a list of LinkedIn URLs or your leads’ information and you’ll get their verified data.

This can be done for single search or in bulk. It’s up to you.  You can even try the tool out right now ⬇️

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Warm up and deliverability

Protecting your deliverability and monitoring where your emails are landing is crucial in order to have a healthy email account and avoid any further issues, which is why lemlist offers a free subscription to lemwarm with plans Email Pro and above.

With lemwarm you can warmup your email account by sending gradually increasing emails, imitating human-like behaviour, your can run deliverability test and email audits, and monitor any spam risks that could impact your campaign, and boost your deliverability with daily insights, expert tips on email content, sending patterns, and performance, along with detailed deliverability reports.

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