Buyer Persona Generator
with AI
Generate 3 buyer personas in minutes
Download your results
100% free
Don’t have an ICP for your business?
You're probably trying to sell to the wrong audience!
Knowing your buyer personas can boost website traffic by 100%, visit duration by 900%, and email open rate by 111%.
Identifying buyer personas is typically a time-consuming process, as you have to analyze your customer base, conduct market research, and validate feedback.
Using AI to create buyer personas can speed up the process considerably.
lemlist’s ideal customer profile generator uses AI to generate three free ICPs and buyer personas for you.
Try our AI buyer persona generator for yourself—we’re confident you’ll love the results!
You're probably trying to sell to the wrong audience!
Knowing your buyer personas can boost website traffic by 100%, visit duration by 900%, and email open rate by 111%.
Identifying buyer personas is typically a time-consuming process, as you have to analyze your customer base, conduct market research, and validate feedback.
Using AI to create buyer personas can speed up the process considerably.
lemlist’s ideal customer profile generator uses AI to generate three free ICPs and buyer personas for you.
Try our AI buyer persona generator for yourself—we’re confident you’ll love the results!
How to use the buyer persona generator 🧭
Using any AI tool should be simple. That’s why we made our Buyer persona generator so easy to use.
Here are the steps to quickly generate your buyer personas:
Step 1:➡️ Enter your email address
Step 2:➡️ The Buyer persona generator will guess your website’s URL from your email. If it’s incorrect, modify it. Then click next.
Step 3:➡️ Review the Value proposition and Product / Service description the Buyer persona generator came up with. If your website offers a good description of what you’re all about, the tool usually does a pretty good job here.
Step 4:➡️ Select your market focus (either B2B or B2C) and click Confirm & create personas.
Here are the steps to quickly generate your buyer personas:
Step 1:➡️ Enter your email address
Step 2:➡️ The Buyer persona generator will guess your website’s URL from your email. If it’s incorrect, modify it. Then click next.
Step 3:➡️ Review the Value proposition and Product / Service description the Buyer persona generator came up with. If your website offers a good description of what you’re all about, the tool usually does a pretty good job here.
Step 4:➡️ Select your market focus (either B2B or B2C) and click Confirm & create personas.
Step 5:➡️ Check your results!
You now have three downloadable buyer personas you can use in your marketing to better understand your target audience, craft more personalized messaging, and drive higher engagement and conversions.
You now have three downloadable buyer personas you can use in your marketing to better understand your target audience, craft more personalized messaging, and drive higher engagement and conversions.
What’s a buyer persona, anyway? 🔍
A buyer persona represents a fictional representation of your business’s ideal customer. It's that person (or persons) who would get the most out of your products or services.
They are the "ideal fit" for what you offer. A buyer persona can include characteristics such as industry, demographics, behavior, pain points, desired outcomes, and more.
They are the "ideal fit" for what you offer. A buyer persona can include characteristics such as industry, demographics, behavior, pain points, desired outcomes, and more.
Why every business should use buyer personas 👥
Buyer personas allow businesses to target their ideal customers more effectively. And defining the right buyer personas can make or break your business.
Think about it:
Selling is all about finding the right people to sell to.
You could probably sell any water to people dying of thirst in the desert. In fact, you could charge them a lot for water of practically any quality. But try to sell that same water in cities with a good water supply, and suddenly, you're out of business.
And while the above is an extreme example, it illustrates the importance of correctly defining buyer personas.
Think about it:
Selling is all about finding the right people to sell to.
You could probably sell any water to people dying of thirst in the desert. In fact, you could charge them a lot for water of practically any quality. But try to sell that same water in cities with a good water supply, and suddenly, you're out of business.
And while the above is an extreme example, it illustrates the importance of correctly defining buyer personas.
How many buyer personas should your business have? 🤔
When you target everybody, you’re targeting no one. So, don’t create too many personas in an attempt to reach more people and drive more revenue.
In general, 3 to 5 personas are enough, and 3 to 4 personas account for 90% of your total sales.
In general, 3 to 5 personas are enough, and 3 to 4 personas account for 90% of your total sales.
A simpler path to defining your ideal customers 🛣️
Identifying your ideal client may seem overwhelming. And the process is even more complex for new or soon-to-be-launched companies.
Our free AI Buyer persona generator offers a solution as it will help you find the right clients for your business.
And with your buyer personas lined out for you, it’s time to start your multichannel outreach. lemlist offers a 14-day free trial and it will allow you to personalize your message for each buyer persona—no card required.
Our free AI Buyer persona generator offers a solution as it will help you find the right clients for your business.
And with your buyer personas lined out for you, it’s time to start your multichannel outreach. lemlist offers a 14-day free trial and it will allow you to personalize your message for each buyer persona—no card required.
No credit card required
Here's an overview of what you'll get
Frequently Asked Questions
Sign-up for free
What information does the Buyer persona generator need to generate buyer personas?
All you need is your business email address. The generator will attempt to pull your website URL and value proposition from that. You can modify those if needed.
How does the AI create the buyer personas?
The AI analyzes your business offerings to understand what types of customers would benefit most from them. It then generates ideal customer profiles that match that audience.
Can I edit the generated buyer personas?
Absolutely! The buyer personas are editable starting points. You can modify any detail of them as you see fit.